Hey, I’m Michael,

A B2B content writer currently based in Scotland. When I’m not in the writing mix I enjoy hiking, travelling, and speaking Arabic with friends

I worked for a decade as a cost consultant in the construction industry. That makes me ideally placed to translate B2B industry jargon into knockout content. Businesses need different solutions than consumers.

Short form content with keywords stuffing doesn’t work. People and search engines expect quality content. My goal is to create high-value content that rises to the top of 1st page ranking.

I'm here to help you create cornerstone content in your niche. I specialise in B2B, construction technology & software, sustainability, project management tools, SAAS, start-ups, renewable energy and beyond.

I've written on health, sustainability, construction, architectural finishing's, IT, building M&E, and self development to name a few.

I can help:

- Draft keyword content for higher ranking Search Engine Optimisation (SEO)

- Make your website or blog a trusted expert voice for your industry or niche

- Assess existing content for SEO and strategy effectiveness

- Write website and blog articles, content strategy, white papers and case studies

- Write compelling web copy that sells

Communicate Your Value - Connect With Your Customers

Increase Your Revenue